Tuesday, October 21, 2008

This is a test...

There is a billboard on the northbound I-15 somewhere past the 1300 South exit. It's recruiting employees for a technology company. The billboard reads:

Technology as easy as

01 10 11

The first time I saw it I was almost to the next exit before I figured it out.

6 comments:

Tim Glenn said...

1 2 3

Nana said...

I don't get it

Christopher said...

It's written in binary. My guess is that was an Omniture billboard.

G Dawney said...

Mom, Binary is a base 2 numbering system. 01 is 1, 10 is 2 and 11 is 3. Something a computer geek would get right away (computers talk in binary). Since the company is recruiting for computer geeks it is a perfect way to attract their attention. I was positively tickled to figure it out myself. I like being a geek.

Nana said...

I never heard of ginary but I certainly do need some geeks to visit me and help me with my computer. Does Dawney ever listen to her cell phone messages. And Christopher, nice to see you are still around making comments.

G Dawney said...

Mom- call my home phone number, not my cell. And no, I don't ever listen to voice mails on my cell. It costs me minutes to do that!